I do not like New Year resolutions, as I believe that you should constantly be setting new goals. Why wait to the end of the year to decide to do something big? I like to have direction, and find it nice to look forward to things. One of the things that I have been excited about since 2011 is my website SophiaWorld, also known as my baby. I see it as a website where people can come and feel that they have been dosed with inspirations and positivity. Day 13 blog challenge was all to do with my intentions for my website.
What three things would you most like your website to have and how will you go about getting them?
“Tell me what is it that you do”
When I first started SophiaWorld it was a creative output. I did not have a clear purpose for what the website was. Time went on and I seemed to have developed a common theme – wellness and lifestyle. It was one editor who once tagged me as the “lifestyle writer”. At the beginning of this year, I decided that I needed to monetize from the website. One question that came up after I would touch base with the people whom I network with was, “tell me what the purpose of your site is?” So it became evident that the message of my website was not clear. I did some homework, even contacted a blogging coach. The feedback was that I needed to find a niche. Love seemed to be an obvious and popular choice; and it tied in with the book I was writing: the Love Series. Have you noticed the banners on this website? I decided to stay true with my intention of taking my audience on a self-exploratory journey, where they see my highs and lows; and there is always a theme of positivity. This is the message that I will convey. I have already started to work with a copywriter. I will also be working with my website designer so that I can change the home page
“I want people to easily find me”
Following from the website needing to have a clear a message, I want more people to find me through “keyword” searches. So I will be working on this.
“What can I offer people?”
Besides my audience getting to know me through my blogs, I will be offering more. This will be through my books. The first one being the Naked Series. I want to inspire them and boost their positivity and confidence. Maybe the latter should be my main website tag. I like what the writer Karen Salmansohn has done with her website. I will eventually have a site similar to her one where my different offerings are made available.